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Clean & Clear water melon
Digital Shelf
BACKGROUND:
The Canadian team was provided static photography and animated .gifs from the US for Canadian marketing efforts, however without bilingual Canadian product shown or copy updated to accommodate both languages, the assets weren't viable for use.
PROJECT DETAILS:
Update the product imagery to Canadian bilingual labels and copy in both Canadian English and French Canadian, colour correct to better match product tones.
ADAPTATION REQUIREMENTS:
Product Shot Imagery Replacement and Copy.
QUICK LOOK:
BEFORE
AFTER
FULL ADAPTATION:
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